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Nov 4, 2025

Amazon Seller Account Creation in 2025: A Compliance Checklist

Starting an Amazon business requires meticulous preparation to navigate the mandatory identity and business verification process successfully. As Amazon continually strengthens its vetting procedures to maintain marketplace integrity, preparation is the single most important factor for rapid account approval.

Follow this RadClaws compliance checklist to create your Amazon Seller Central account in 2025.

Step 1: Document and Information Preparation

Before starting the online application, ensure all required information and documents are current, legible, and match exactly. Mismatches in naming conventions are the leading cause of verification failure.

Required Documents Checklist:

✅ Government-Issued Photo ID:
Valid Passport or Driver's License. Must be current (not expired), showing photo, full name, and signature.

✅ Proof of Address (Utility/Bank Statement):
Must be issued within the last 180 days. Accepted documents include a bank statement, credit card statement, or utility bill.

✅ Internationally Chargeable Credit Card:
Required for billing the $39.99 monthly Professional subscription fee.

✅ Bank Account Information:
Must be a business or personal bank account (for receiving payouts) and include routing/account numbers.

✅ Tax Information:
EIN for U.S. businesses or SSN for individuals. W-9 or W-8BEN will be completed during the tax interview.

✅ Business Registration (If Applicable):
Legal entity documents (e.g., Articles of Organization for an LLC) if registering as a business.

Compliance Note: The name and address on your government ID, bank statement, and Seller Central application must be an exact match. Use high-resolution color scans of the original documents.

Step 2: Choosing Your Selling Plan

Amazon offers two primary plans. Your selection dictates your monthly cost and access to critical seller tools.

Individual Account

The Individual Seller Account is the pay-as-you-go option designed for casual or new sellers who anticipate selling fewer than 40 items per month. This plan has no monthly subscription fee; instead, the seller pays a $0.99$ per-item fee (plus standard referral fees) for every product sold, making it the lower-cost entry point for testing the marketplace. However, Individual sellers are limited to basic, one-by-one listing tools, cannot create promotions or advertising campaigns, and are ineligible to compete for the Buy Box on product pages.

Professional Account

The Professional Seller Account is a subscription-based plan for established or serious businesses who expect to sell more than 40 items per month. For a flat monthly fee of $39.99$, the per-item fee is waived, making it more cost-effective at higher volumes. The Professional plan unlocks essential growth features, including the ability to list products in bulk, access to detailed business reports and API integration with third-party software, and critically, eligibility to win the Buy Box and run Amazon Advertising (PPC) campaigns.

RadClaws Recommendation: For serious growth, the Professional Plan is mandatory as it unlocks the advertising and branding tools required to compete in a crowded marketplace.

Step 3: The Step-by-Step Registration Process

Navigate to https://www.google.com/search?q=sell.amazon.com and click "Sign Up" to begin.

✅ Email & Password: Create an account using a dedicated business email address not tied to a previous Amazon account.

✅ Business Location & Type: Select your business's country of registration. Choose the appropriate business type.

✅ Personal Information: Enter your full legal name, date of birth, country of citizenship, and residential address.

✅ Billing & Deposit: Input your credit card details (for fees) and bank account details (for payouts).

✅ Store Information: Choose store name and answer questions regarding UPCs, brand ownership, and product manufacturing.

Step 4: Identity Verification (The Crucial Stage)

This is the most sensitive part of the process and often requires immediate follow-up.

✅ Document Upload: You will be prompted to upload high-resolution color scans of your Photo ID and Proof of Address (e.g., bank statement).

✅ Video Verification: Amazon increasingly requires a live video call or a facial recognition photo to confirm your identity. Ensure you are ready to present your original Photo ID during this call.

Step 5: Final Review and Tax Interview

After successfully submitting your documents, Amazon will place your account under review (typically 1–3 business days).

✅ Tax Interview: While awaiting approval, complete the automated Tax Interview within Seller Central to determine your tax status (W-9 for U.S. sellers, W-8BEN for non-U.S. sellers).

Once approved, you will gain full access to the Seller Central dashboard and can begin listing products.

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