Amazon Posts

Amazon Posts

Leverage a new way to engage audiences, showcase products creatively and boost product discovery with Amazon Posts

Amazon Posts is similar to a social media feed or a free social commerce feature that enables sellers to promote their products and brands on Amazon. Brands can use the tool to increase product visibility and draw relevant audiences. Lifestyle images and attention-grabbing captions are used to showcase your products in a ‘shoppable’ feed. While surfing through multiple posts, shoppers land on the product detail page by choosing an item that pops out from the ‘Show product’ tab. Posts are immensely helpful in advertising and brand awareness on Amazon, but most sellers do not have the requisite knowledge about their usage.

Our End-To-End Posts Setup
Services Include

Amazon Posts Set Up

ou can sign in using your advertising console or Seller Central credentials. We ensure you have a Brand Registry, the correct account type, and an Amazon Store before starting, and assist with all prerequisites needed to create your Amazon Posts profile.

Amazon Posts Strategy

We develop a tailor-made strategy to successfully expand the outreach of your Posts and increase engagement. Our experts create enticing brand feeds and schedule your Posts in an organized way to draw maximum traffic and visibility.

Impressive Content & Product Details

Amazon Posts offer great scope for showcasing product attributes. We create compelling lifestyle content to present your products in real-life settings. Bright, high-quality images ensure instant attention and encourage more purchases.

Amazon Posts Optimization

We strategically add the right ASINs and product listings to an Amazon Post to optimize it for better conversions. Our specialists also refine product descriptions and pricing to ensure your Posts are set up for maximum impact.

Amazon Posts Creative Approvals

We strictly adhere to Amazon guidelines for creative or visual elements. Our team follows best practices to get fast approvals, carefully selecting images that meet Amazon regulations in terms of color, format, and resolution.

Amazon Posts Purposeful Writing

We ensure your content has the right focus while writing captivating captions. The text matches your brand image, highlights special attributes, and focuses on how your product offers great utility value to your customers.

Amazon Posts Data & Analytics

Amazon Posts provide detailed data on views, clicks, and engagement. We analyze this data, along with comparative shopper behavior, to get valuable insights into the overall performance of your Posts and refine our strategy.

Consistency in Publishing Posts

Brands that post consistently get more placements from Amazon. We help you maintain a good bandwidth of Posts so you can post regularly. Impressive, consistent Posts draw maximum shopper attention and boost conversions.
FAQS

Frequently Asked Questions

Explore solutions in our FAQ section

Amazon Posts is a free social commerce feature for brand-registered sellers. It functions like a social media feed, using lifestyle images and engaging captions to promote products on Amazon and drive shoppers directly to the product detail pages.
Posts help by increasing product visibility and brand awareness to highly relevant audiences. They allow your brand to showcase products in a real-life context, driving organic traffic and engagement without requiring any direct advertising spend (PPC).
There is no fixed schedule, but consistency is key. Brands that post regularly receive more visibility and placements from Amazon. We recommend and help you maintain a high, consistent bandwidth of Posts to draw maximum shopper attention.
We analyze detailed data provided by Amazon on views, clicks, and engagement rates. By comparing shoppers who viewed versus those who clicked, we gain valuable insights into the content's effectiveness and refine the strategy for better performance.
Choose RadClaws for our expertise in content strategy, creative approval adherence, and data-driven optimization. We ensure your Posts are purposeful, use high-impact lifestyle imagery, and are managed consistently to boost conversions.
Amazon Brand-Registered Sellers are eligible to use Amazon Posts. You must also have an active Amazon Store and the right type of Amazon account. We assist in verifying all prerequisites before setting up your Posts profile.
High-quality lifestyle images showcasing the product in a real-life setting and demonstrating its utility work best. The accompanying captions should be purposeful, attention-grabbing, and highlight how the product solves a customer problem.
Yes, we offer full-service management. This includes setting up your profile, developing a tailor-made strategy, creating impactful content and captions, managing approvals, and optimizing the Posts with the right ASINs for maximum conversions.

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